Allbirds has quickly grown over the past 5 years and has increasingly faced companies' copying its iconic shoes. Amazon itself now sells a cheap Allbirds-look alike. Co-CEO Joey Zwillinger wrote an open letter to Jeff Bezos saying they should also "steal our approach to sustainability."
"Steal Our Approach To Sustainability" Allbirds Co-CEO Joey Zwillinger On How The Company Responds To Copycats
Forbes - 2 Dec 2021 16:04
Allbirds has quickly grown over the past 5 years and has increasingly faced companies' copying its iconic shoes. Amazon itself now sells a cheap Allbirds-look alike. Co-CEO Joey Zwillinger wrote an open letter to Jeff Bezos saying they should also "steal our approach to sustainability."
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